How Our Dental Lab Marketing Mailers Work for You — Without Wasting Budget

When it comes to growing your dental lab’s client base, targeted outreach makes all the difference. One common question we get from labs exploring our Lead Generation + High Exposure Marketing Package is:

“How much do the postcards and printed materials cost?”

It’s a great question — and the answer reveals one of the key strengths of our system:

We only send physical marketing materials to hot leads.

That means instead of spending your budget on blanket mailers that may or may not reach the right person, our approach focuses only on dental practices that have already shown clear interest in your services. This is smart dental lab marketing

Targeted + Automated = Smarter Marketing

Once your campaign is live, our system identifies hot leads through real-time engagement triggers. These might include phone conversations, email interactions, or digital form submissions. Once a hot lead is tagged, the appropriate marketing piece is automatically mailed out — no extra work on your end.

It’s all done through our fulfillment center, with designs pre-approved and loaded into the system. You don’t need to worry about printing logistics, supply runs, or stuffing envelopes.

What's Included in Our High-Exposure Campaign

Here’s an overview of the printed marketing materials we use to reinforce your brand and drive conversions:

1. Postcards Designed to be bold, visual, and informative — these are mailed automatically to hot leads as part of your campaign. The cost of design, printing, and postage is included in your package.

2. Brochure Flyers (8.5" x 11")These provide a more detailed overview of your lab’s offerings and advantages. They're professionally designed and printed in full color. Distribution is also automated based on lead triggers.

3. Welcome Packages (Optional, but highly recommended)Think of these as your lab’s first impression in a box — branded, professional, and memorable. These kits include everything a dental office needs to start working with you, from Rx forms and sample materials to your service overview and contact details.

Pay-As-You-Go, No Waste

The beauty of this system is that it’s pay-as-you-go — meaning you're only charged for what gets sent. If no hot leads are triggered, nothing is mailed. When interest is high, materials go out immediately to keep momentum strong.

This approach ensures that every dollar spent on physical marketing is going toward leads with real potential — maximizing your ROI and reducing waste.

Want to See It In Action?

If you're curious about how this system could work for your dental lab, reach out to us for a custom walk-through. We’ll show you how hot leads are identified, how the automation works, and what kind of materials you can send — all tailored to your brand and audience.

Ready to streamline your outreach and close more clients?

Contact us today to inquire about pricing and availability - https://www.dentallabsupport.com/contact